Tricia McKinnon ATS Markdowns Marketing Planning 
Indigo 9 Digital
FEBRUARY 28, 2023
By Tricia McKinnon Forever 21 used to be top of mind for teens and twenty somethings but then things slowly began to change. New ultra fast fashion competitors like ASOS and Boohoo entered the market and did what Forever 21 did but better. An inability to stay ahead of the competition. Think Sears.
Indigo 9 Digital
SEPTEMBER 1, 2022
By Tricia McKinnon Keeping up with the times is difficult especially when you have been in business for over a century like Marks & Spencer has. representing the fastest growth in at least a decade and sales so far this year have been strong. Marks & Spencer’s revenues last year were up 21.5% respectively.
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